Getting social.

Every brand is different (obviously) but we all want the same thing. As we tell our story and share our message, we rely on scroll-stopping moments to connect us with our target audience.

For these campaigns, I transformed each brand’s social approach through color, movement, and authentic moments. For one brand, switching from corporate-created videos to user-style content instantly brought a 400% increase in saves/shares, and a big boost in audience engagement.